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Posted by
FlowerFish
332 days ago
(http://www.miamiherald.com)
Category: Domaining News & Articles |
"Matt Bentley, chief strategy officer at Sedo.com, said the domain industry is becoming a stronger part of the advertising industry, but firms are hesitant to put their links on generic domain pages full of ad links.
Bentley said corporate advertisers don't fully understand how domain traffic works.
''It's not about branding a generic,'' said Jonathan Boswell, LeaseThis.com chief executive ``It's about owning the words that are associated with your brand.''
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Posted by
FlowerFish
332 days ago
(http://www.miamiherald.com)
Category: Domaining News & Articles |
"Matt Bentley, chief strategy officer at Sedo.com, said the domain industry is becoming a stronger part of the advertising industry, but firms are hesitant to put their links on generic domain pages full of ad links.
Bentley said corporate advertisers don't fully understand how domain traffic works.
''It's not about branding a generic,'' said Jonathan Boswell, LeaseThis.com chief executive ``It's about owning the words that are associated with your brand.''
Send PM
Discuss
Tell a friend
Bury
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