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Lately there has been a lot of buzz in the domain industry over developing vs. parking your domain. For domain owners with large portfolios, development just isn’t an option and parking is essential to monetize their domain names. Some domainers pick a segment of their portfolio to develop and then park the rest. However you choose to monetize your domain names there is one question you need to ask yourself, “Is my domain name appreciating?”
Your domain name appreciates based on a variety of factors. One of the best ways to increase the value of a domain name is by creating repeat monthly visitors. A domain will always start with an initial-value based on the name. If you own cars.com or weddingrings.com then your domain name is very valuable no matter how much traffic it gets. Still, it will be even more valuable if it has steady recurring monthly traffic. For a domain with little or no name-value like look4gr8deals.com traffic will be the most important component of the domain value. I always like to look at Sedo listings based on traffic. Looking at high-traffic domains there is always one thing in common - bids. Terrible domain names can sell for $x,xxx just for having great traffic numbers.
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Lately there has been a lot of buzz in the domain industry over developing vs. parking your domain. For domain owners with large portfolios, development just isn’t an option and parking is essential to monetize their domain names. Some domainers pick a segment of their portfolio to develop and then park the rest. However you choose to monetize your domain names there is one question you need to ask yourself, “Is my domain name appreciating?”
Your domain name appreciates based on a variety of factors. One of the best ways to increase the value of a domain name is by creating repeat monthly visitors. A domain will always start with an initial-value based on the name. If you own cars.com or weddingrings.com then your domain name is very valuable no matter how much traffic it gets. Still, it will be even more valuable if it has steady recurring monthly traffic. For a domain with little or no name-value like look4gr8deals.com traffic will be the most important component of the domain value. I always like to look at Sedo listings based on traffic. Looking at high-traffic domains there is always one thing in common - bids. Terrible domain names can sell for $x,xxx just for having great traffic numbers.
Send PM
Discuss
Tell a friend
Bury
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