"NaturalPlay.com is a privately held online merchant of classic toys made of natural materials, founded in 2000. Explains Sarah Mayer, president, “With recent events impacting the toy market, we believe that our mission is more important today than ever. But in the past seven years, we've also learned that success in the toy market requires economies of scale - and investment - that are beyond our means. So therefore, we have decided to consider selling our most valuable asset, the domain name ‘NaturalToys.com’..."
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