You might be surprised to find out that I don’t think a great domain name is important to a business to have a successful web presence.
I completely disagree with people like Rick Shwartz who think that Hershey’s Corporation is stupid for not buying candy.com or Marriott needs to do some soul searching to find out why they didn’t buy hotels.com.
I agree with Madison Avenue when they try to explain to domainers on their panels that marketing executives would rather have a brand like M&Ms than Candy.com.
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