Top Generic Domains become more valuable every day as major industry leaders realize the increased Internet usage and how it effects them. As usage increases, ad dollars follow. Steve Ballmer realizes that and he’s not the only one.

from todays cnnmoney.com

Ballmer predicted that the $550 billion annual advertising industry is "going to get turned on its head, basically, in the next 10 years" as media moves almost exclusively online.

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