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Tips on How to Buy a Domain Name

Critiqued by Cowboytf | January 16, 2008 .

It’s really hard to find a good domain name these days because everything is taken so when you find one you better snatch it up fast, right?  Well, yes you want to try to be speedy about it but in this haste you could be making a mistake.

Example: A few days ago, I was looking for a new domain name for my future girly blog.  (A blog where women come together and, well, talk about girly stuff!)  Anyways, after finally thinking of a title “A Chick’s Place” for the blog and matching it with the domain name (achicksplace.com), I quickly purchased it.  Then, I went to type the url in after my purchase just to see what the page displayed.  My reaction was complete shock when I was directed to a porn site!  Why was I directed there?  Because I left off the “a” in achicksplace.com.  BAD NEWS!  What if my mom was going to my site and left out the “a” by accident?…I can only imagine her face when she would see what’s coming next. 

In a nutshell, you really should make sure that common variations of the domain name don’t lead to bad sites.  It’s also a good rule of thumb to purchase a domain name that is so similiar that if someone typed it in slightly different, it would still lead to you. 

Example: I own www.acowboyswife.com but some people tend to leave the “a” off so I also purchased www.cowboyswife.com.  I was lucky it was available.  I’m sure I have lost potential readers because that one little letter was left off. 

Some simple rules to remember when purchasing a domain name:

  • Keep it simple.
  • Keep it short.
  • Avoid excessive dashes or other symbols within your main domain name.
  • Choose a “.com” domain name if possible if you plan to operate an online business. Or, choose “.org” for an organization, “.edu” for an educational site, and so on.

You should also consider a few things before buying your domain name

  • Your company name if you have one.
  • Products or services you will promote.
  • Target audience.  What kind of readers are you looking to gain.
  • Are you planning to do heavy advertising and branding for your domain name or small-business marketing?

If you are looking at your domain name from an SEO perspective, you would want to use keywords. 

Example:  My gal Kate started a new blog recently called Blogging for the Money with the domain name of www.bloggingforthemoney.com.  This is great because when someone does a search for “blogging for money”, this helps her chances of getting her blog seen faster.

If you are looking for a domain name for a personal blog, you want to consider your title.  The earlier you show up in the alphabet scale, the earlier you’ll show up in listings and blogrolls.

Example:  For my new girly site, (that’s not ready for promotion but you can have a peek) I wanted my title to match the domain name AND I wanted it to start with an “a”.  Why?  Because when you submit your site to directories, obviously “A” comes first making it seen before the others.  Get it?  So I chose “All Chick Stuff” as the title of my blog with the domain of www.allchickstuff.com

As you can see, the title and domain match perfectly.  The domain is short and simple, it starts with an “a”, and ends .com.  It also targets women and what we like..’stuff’!  

If you are buying domains but don’t plan on setting them up anytime soon, I recommend you use Godaddy.  If you are looking for a reliable web host, I recommend Bluehost but you can see my top 10 and make your own choice. 

I hope these tips help you in your domain name decision making.  These are just a few simple hints to get your blog started off right and one step closer to having a better blog.   Give yourself and your blog a good self assessment test what type of keywords will work for you if that is the direction you are after.

 If you have any questions, just ask and I’ll do my best to answer them. 

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17 Comments so far
  1. Leigh  January 16, 2008 9:10 am

    You had to post this after I bought a domain! I tease because I love. This is a great post. I’m gonna stumble!

    Leigh’s last blog post..New Blog!

  2. blueyes  January 16, 2008 2:36 pm

    That’s like when I went digging around for a new domain I prefer .coms and were usually seeing some .nets available but didn’t want and then blam the perfect name but it ended up being a comic book site. No porn here man. LOL As for you cowboyswife.com you can make it redirect to acowboyswife.com so they get there.

  3. Louis  January 17, 2008 11:15 am

    A domain name full of keywords is good, but a memorable name is better. I agree on your post on making domain names simple, short thus sticks well on people’s head.

  4. betshopboy  January 17, 2008 8:51 pm

    Good tips that are logicially thought out but so many people sometimes don’t consider them when acquiring their domain names.

    Stumbled

    betshopboy’s last blog post..Super Sunday Tipoffs #1

  5. Katy  January 18, 2008 1:55 am

    Great tips. I recently did something similar when I purchased katyinlasvegas.com. Typically people spell my name incorrectly so I also own katieinlasvegas.com. :o)

    By the way, great coupon code for Godaddy is Skinny3. It’s worked like a charm for me for months now and I’ve been purchasing at the lower price of $7.14 per .com.

    Good luck with the new site!

    Katy’s last blog post..Blogs Blogging About You

  6. Leigh  January 18, 2008 8:14 am

    I used your advice! This morning I purchased thedollhouseblog.com and dollhouseblog.com!! I am so excited I could pee myself!

    Leigh’s last blog post..Thursday Thirteen #1 (again)

  7. Christina  January 18, 2008 10:39 am

    Thanks for the tips. I found this article very helpful.

    Christina’s last blog post..Photo Friday: A Challenge

  8. Vinston  January 18, 2008 8:43 pm

    I agree that good, catchy and short domain name is always better than using keywords but such names are become very hard to find, unless of course you want to pay substantial amount just for domain name.

  9. valmg  January 18, 2008 10:34 pm

    Nice post. I believe there is value in domains with keywords in them.

    valmg’s last blog post..Any small business owners out there?

  10. Super Sunday Tipoffs #2 | Betshopboy.net  January 20, 2008 1:12 am

    [...] names to start your new blog or add on to your existing portfolios, you may want to read up some Tips on How To Buy a Domain Name, posted on Blogging Cents. Lori offered some simple yet effective tips and also shared her personal [...]

  11. [...] gave some valuable tips on How To Buy A Domain Name. Before you register your own domain name, don’t forget to check out her [...]

  12. [...] Looking to get your first domain? Blogging With Cents shares a few tips on how to buy a domain name. [...]

  13. [...] I bought the second just in case someone mistypes the URL, as according to Lori’s advice on Blogging with Cents on how to buy a domain name. I am going to be writing about my dollhouse adventures there. I got [...]

  14. My 2 Cents 01/25/08 | Blogging with Cents  January 25, 2008 12:03 am

    [...] Tips on How to Buy a Domain that doesn’t lead to a porn site. [...]

  15. Kate  January 29, 2008 7:25 am

    Lori, this was a 100% ROCK ON post! Such great advice, and I’m not just saying that because you called me your ‘gal’ and gave me a link.

    When it comes to buying domain names, you made a point that I haven’t seen stressed sufficiently elsewhere:

    when you submit your site to directories, obviously “A” comes first making it seen before the others.

    Having a blog name beginning with “A” definitely puts someone ahead of the pack (except on sites like Electric Venom where I display 10 random, non-alphabetical links at a time).

    There’s a second lesson to be learned from your entry, and it’s this: Never, ever, EVER give your blog a name that begins with “The”.

    (And, after 5 years of blogging at this point, I’d also be thoroughly pleased to never see another blog name which includes “ramblings”, “thoughts”, “rants”, “musings” or “ideas”. But then again, I’m a bit… ‘venomous’… when it comes to creating and promoting a blog persona.)

    Kate’s last blog post..WordPress Made Easy

  16. Cowboytf  January 29, 2008 1:50 pm

    Thank you Kate. That’s quite a compliment coming from you!

  17. [...] There’s a reason why I bought this site’s domain, as Lori points out in this Morning’s Must Read: how to buy a domain name. [...]